Top 5 Benefits of Paid Search or Pay-Per-Click Campaigns with LOCALACT
Some entrepreneurs are hesitant to invest in Paid Search or Pay-Per-Click ("PPC") advertising, but the reality is, a relatively small investment can bring a substantial amount of revenue in the door.
- Competitive Advantage on Search Engines: PPC ads bring your website and promotions to the first page of search engines based on keywords related to your products and services, regardless of how new your business is.
- Customized targeting: With the ability to target specific search terms in a targeted geographic region, you are guaranteed to reach the people searching for your services on smartphones and computers in the same region as your brick-and-mortar location.
- Real-time Results: PPC allows you to see exactly what people are searching for, where they are coming from, and what action they are taking when they land on your website.
- Know the Search Demand for Your Products: PPC allows you to set your own budget and then test to see if there is demand to increase your budget. If there is a higher demand for your targeted keywords, there is an opportunity to increase your budget and drive more traffic to your landing page.
- LOCALACT Management: The best part about a your campaign is the management team behind it. With weekly updates and optimizations (changes) to your campaigns, LOCALACT is continually helping to ensure your campaign’s success. This level of management typically results in more clicks and leads for your monthly budget and recommendations throughout the year on how you, as a business owner, can increase performance and drive new customers in the door.